Category Archives: law

CisionScoops at Kiplinger’s & Ars Technica, Promotions at NPR and More Media Updates

Cision’s research department makes over 20,000 media updates to our influencer database each day! Here are the latest moves to keep your media lists up to date and on point. All CisionScoops reflect original reporting from the Media Research team; if you have a scoop, send

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How Journalists Say PR Can Fight Fake News

Fake news. An extraordinary recent addition to the American lexicon frequently heard in the news and speeches. Although sometimes applied pejoratively, the validity of news shared on social media is a concern for nearly everyone. A recent Pew survey found that only 11 percent of Americans

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CisionScoops at Better Homes and Gardens & The Oklahoman, New EIC at ELLE, and More Media Updates

Cision’s research department makes over 20,000 media updates to our influencer database each day! Here are the latest moves to keep your media lists up to date and on point. All CisionScoops reflect original reporting from the Media Research team; if you have a scoop, send

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5 Brand Elements to Evaluate When Refreshing Your Corporate Image

Refreshing your corporate image is sometimes necessary to inject fresh energy into your brand, as well as get people to see it with renewed interest. But you should never refresh your corporate image just for the sake of doing so without careful research. Whether you’re planning

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CisionScoops at Brides & Fiscal Times, Moves at NYT, and More Media Updates

Cision’s research department makes over 20,000 media updates to our influencer database each day! Here are the latest moves to keep your media lists up to date and on point. All CisionScoops reflect original reporting from the Media Research team; if you have a scoop, send

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Measuring the Value of Earned Media

Outsell, a leading research and advisory firm, conducted independent research to determine how marketer’s attitudes about different media types have changed. They also set out to answer key questions marketers have about earned media. These questions include:

Is earned media effective?
Is earned media amplification widely used, or

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CisionScoop at Atlanta Magazine, Columnists Join NYT & TheStreet, and More Media Updates

Cision’s research department makes over 20,000 media updates to our influencer database each day! Here are the latest moves to keep your media lists up to date and on point. All CisionScoops reflect original reporting from the Media Research team; if you have a scoop, send it to mediamoves@cision.com.

CisionScoop: Betsy Riley

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Targeting for Investor Relations: How Distributing News to the Right Audience Can Help Your Company’s Share Price

When it’s your responsibility to maximize your news coverage so your stock price can accurately reflect your company’s value, every audience counts. 
Investor Relations Officers (IROs) are in the unique position of deciding what constitutes market-moving news, how it should be distributed and whom should be targeted

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CisionScoops at Vox, ABQ Journal & Game Revolution, Vanity Fair Editor Announces Departure, And More Media Updates

Cision’s research department makes over 20,000 media updates to our influencer database each day! Here are the latest moves to keep your media lists up to date and on point. All CisionScoops reflect original reporting from the Media Research team; if you have a scoop, send

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Top 10 Bleacher Report Staff on Twitter

This week, we highlight the top Bleacher Report staff on Twitter ranked by follower count. Followers were pulled on September 8, 2017 and may change over time.
1. Ric Bucher – Senior Writer – 840,713
2. Matt Miller – NFL Draft Lead Writer – 180,309
3. Howard Beck – Senior NBA Writer –

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